2,691 respondents
Overall Response Distribution
Preference: American Democracy vs Democracy (n=2691)
Paired term: 44.2%
Democracy: 55.8%
Perception (meant for me?) (n=2691)
Fully meant for me: 25.9%
Somewhat meant for me: 24.6%
Neutral: 28.6%
Somewhat meant for someone else: 7.4%
Fully meant for someone else: 5.3%
Unsure: 8.3%
Understanding (n=2691)
Definitely yes: 21.7%
Probably yes: 37.8%
Unsure: 24.0%
Probably no: 11.6%
Definitely no: 4.9%
Demographic Breakdowns
Age Group
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
18-24
n=94
25-34
n=280
35-44
n=464
45-54
n=403
55-64
n=526
65-74
n=552
75+
n=372
Gender
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Female
n=1522
Male
n=1157
Race/Ethnicity
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
American Indian, Indigenous or Native American, or Alaska Native
n=19
Asian
n=90
Black or African American
n=328
Hispanic, Latina, or Latino
n=150
Middle Eastern or North African
n=8
Multiracial
n=47
Native Hawaiian or Pacific Islander
n=4
Not listed, please specify
n=11
White
n=2034
Political Ideology
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Very conservative
n=377
Somewhat conservative
n=544
Moderate
n=933
Somewhat liberal
n=446
Very liberal
n=339
Education Level
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Some high school, but no degree
n=40
High school/GED graduate
n=530
Vocational or technical school
n=125
Some college, but no degree
n=550
Associate's or other two-year degree
n=55
Four-year college graduate (bachelor's degree)
n=872
Masters degree
n=385
Professional doctorate degree (MD, DO, JD, DMin, DMA)
n=51
PhD or Another Research Doctorate
n=44
Urban/Rural
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Urban
n=714
Suburban
n=1447
Rural
n=530
Religion
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Agnostic
n=163
Atheist
n=132
Buddhist
n=20
Evangelical or born-again Christian
n=155
Hindu
n=5
Jewish
n=110
Member of the Church of Jesus Christ of Latter-Day Saints (Mormon)
n=29
Muslim
n=26
Native or Indigenous religion/spirituality
n=9
None of the above
n=223
Orthodox Christian such as Greek or Roman Orthodox
n=21
Other, please specify
n=76
Protestant Christian, and part of a specific denomination (such as Baptist, Methodist, Lutheran or Episcopalian)
n=593
Protestant Christian, but not part of a specific denomination
n=281
Roman Catholic
n=606
Sikh
n=1
Spiritual (not religious)
n=241
Employment Status
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Agriculture sector
n=18
Business/corporate/for-profit sector
n=506
Education sector
n=168
Healthcare sector
n=173
Homemaker/Not employed outside the home
n=181
Media/journalism sector
n=16
Nonprofit sector
n=62
Philanthropic sector
n=3
Public/government sector
n=108
Retired
n=887
Technology/science/engineering sector
n=206
Unemployed
n=245
2024 Presidential Vote Choice
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Donald Trump (the Republican candidate)
n=1111
Kamala Harris (the Democratic candidate)
n=1282
Another candidate
n=98
I did not vote
n=200
Hidden Tribes
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Progressive Activists
n=233
Traditional Liberals
n=484
Passive Liberals
n=286
Moderates
n=574
Disengaged
n=369
Traditional Conservatives
n=658
Devoted Conservatives
n=87
Hidden Tribes - Exhausted Majority
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Exhausted Majority
n=1713
Wings
n=978
Census Region
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Midwest
n=495
Northeast
n=599
South
n=827
West
n=770
Generation
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Silent Generation
n=94
Baby Boomers
n=1013
Gen X
n=695
Millennials
n=675
Gen Z
n=214
Party ID
Preference: American Democracy vs Democracy
Perception (meant for me?)
Understanding
Democrat
n=948
Independent
n=470
Independent, leaning Democratic
n=208
Independent, leaning Republican
n=202
Republican
n=818